How do I add social media links to my website?

Adding social media links to your website is a way to increase the spread or k-factor of your content. You want to make it easier for people to find the other content platforms you maintain for your business.

Table of Contents Show

To drive traffic from your social media sites to your website:
Best placement for social media icons on websites
The floating social media bar
Social media icons in the footer
Where not to place social buttons
Download the Homepage Optimization Handbook
Where do I put social media links on my website?
How do I add social media links in HTML?
How do I add an Instagram link to my website?
How do I add social links?

The links make the sharing and linking process more convenient.
They expand your brand reach and awareness through the users’ networks.
They help increase the people who subscribe and follow you.

Learn more about Milestone social media analytics.

Should you drive traffic to your social media sites as well as from them? The answer is yes depending on how your customers move through the customer journey and what touchpoints they seek as they go. User-generated social media are important in all B2C categories from makeup to clothes to restaurants to autos.

In B2B, review sites like Trust Radius and G2 are sources people go to for comparison and community feedback and reviews. When you add the G2 link to your site, your G2 average review stars show up on many of your site listings in the SERPs. You can also consider GMB and your Google Posts a platform worth linking to.

One popular option is the floating social media icon bar. These are the icon bars you see hugging the side of a site. They provide constant easy access for a user to share the content they are engaged with. They also help solve the problem of placing multiple icons throughout a page and appearing spammy. If you use a floating social media bar, make sure it doesn’t float on top of your content and take away from your page’s readability.

When users are specifically looking for links to your social networks, they will often scroll to the bottom of a site to find them in the footer. Make sure your social media icons located there link to your social media profiles and are a good, visible size.

Don’t place social sharing buttons on your conversion pages. These are the pages that include a buy, signup, or book now CTA. Social sharing buttons can take away from the travel booking process flow.

A well placed social sharing button makes it easy for your content to be shared, increasing your reach to new customers and visitors.

Ready to put social media icons on your homepage?

Download the Homepage Optimization Handbook

And find out what you should include on your homepage to motivate visitors to explore the rest of your website.

Best placement for social media icons on websites The best place to position these buttons is generally on the top or left side of a page because of the way we read and view a site. Also, it may seem silly to put them above a post, but studies show around 60% of content is shared socially before it is even read.

Step 1: Firstly, we have to type the Html code in any text editor or open the existing Html file in the text editor in which we want add the sticky icons of social media. Step 2: Now, we have to place the cursor just after the <title> tag in the <head> tag of the Html document and then attach the CDN link.

How do I add an Instagram link to my website?

Just click "Publish Feed" and copy the HTML code into the clipboard. Paste it where you want the feed to go, such as in your footer or sidebar. With WordPress, all you have to do is add a custom HTML widget to your website and then copy the code into the box.

Open the Social links panel. Scroll down to the Add a social link or email field. Copy and paste a URL for a profile page or an email address into the field. For example, for Instagram, copy and paste the full URL for your Instagram profile, like http://instagram.com/yourhandle.