How do I add an app ID to business manager?

In certain cases, you may want to purchase redemption codes. These codes can be redeemed by users to get apps, which are then owned by that user’s Apple ID. Redemption codes can be distributed only to users within the same country or region as your organization. For example, users in Canada will be unable to redeem content codes provided by an organization that enrolled in Apple Business Manager with an address in the United States. Redemption codes aren’t available in South Korea.

Important: Codes, once redeemed, can’t be reassigned to other users.

  1. In Apple Business Manager

    How do I add an app ID to business manager?
    , sign in with a user that has the role of Administrator or Content Manager.

  2. Click Apps and Books

    How do I add an app ID to business manager?
    in the sidebar, then search for an app or book in the search field. See How to search.

  3. Select the app from the list.

  4. Select Redemption Codes from the License Type pop-up menu, enter a quantity, then click Buy.

    You can also download redemption codes from your purchase history under Apps and Books in Preferences.

How do I add an app ID to business manager?

A user can have two types of Apple IDs: a Managed Apple ID and a personal Apple ID:

  • A Managed Apple ID is owned and managed by your organization—including password resets and role-based administration. It also provides access to iCloud for collaboration with iWork and backup on iOS and iPadOS devices. Apple Business Manager makes it easy for organizations to create and manage these accounts at scale.

  • A personal Apple ID is used to access personal data such as Photos, iMessages, and other personal iCloud data when signed in to a personal device.

Important: A user with a Managed Apple ID can be locked out of their account if they enter an incorrect password more than 10 times or if Apple suspects any fraudulent activity on their account. To reset their password, the user must contact any user with the role of Administrator or People Manager. For users locked due to suspected fraudulent activities, an Apple Business Manager user with the role of Administrator must contact Apple to have the account unlocked. At that point, the user’s password can be reset by the Administrator.

How Managed Apple IDs are created

Managed Apple IDs are created after you:

  • Create accounts manually

  • Use federated authentication with Google Workspace or Microsoft Azure Active Directory (Azure AD)

    See Intro to federated authentication.

    Note: If your organization is using federated authentication, the Default Managed Apple ID Format setting doesn’t apply.

  • Use SCIM with Azure AD

    See Review SCIM requirements.

  • Sync with Google Workspace

Important: Keep in mind that every Managed Apple ID must be unique. It also can’t be the same as other Apple IDs that other users may already have.

How Managed Apple IDs are used

As any user with the role of Administrator or any Manager, you use Managed Apple IDs in two main ways—with accounts and roles.

  • Accounts: Users with the role of Administrator can complete a range of tasks within Apple Business Manager to manage accounts. For example, you can assign roles or reset passwords for a specific set of users.

  • Roles: After a Managed Apple ID is created for a user, roles can then be assigned for the user. These roles define which tasks users can perform in Apple Business Manager with their Managed Apple ID.

Managed Apple ID changes with Administrator roles

You can’t change the Managed Apple ID of a user with the role of Administrator. You must first change the role to any other role, change the Managed Apple ID, then change the role back to that of Administrator.

Edit Managed Apple IDs

In some cases, it may be necessary to change the Managed Apple ID for accounts—for example, if the domain name of the organization changes. Managers who have the “Create, edit, and delete Managed Apple IDs” privilege can edit the Managed Apple ID of other accounts. This changes the Managed Apple ID format for all new and existing accounts.

After you change the Managed Apple ID, active users can sign in using their new Managed Apple ID and existing password. If the new format includes an element that’s missing or empty for that user, the user’s Managed Apple ID won’t be updated. If the new format results in a Managed Apple ID that’s already in use, a number is added to the end of the new Managed Apple ID to make it unique.

Important: Users aren’t notified when their Managed Apple ID is changed, so you must notify them as soon as you make the change.

Manually create a Managed Apple ID for an account

Note: This doesn’t apply if federated authentication is turned on.

  1. In Apple Business Manager

    How do I add an app ID to business manager?
    , sign in with a user that has the role of Administrator or People Manager.

  2. Click your name at the bottom of the sidebar, click Preferences

    How do I add an app ID to business manager?
    , then click Accounts
    How do I add an app ID to business manager?
    .

  3. Click the Add button

    How do I add an app ID to business manager?
    , then fill in all required fields.

  4. Click Save.

Edit the Managed Apple ID format for a single user

  1. In Apple Business Manager

    How do I add an app ID to business manager?
    , sign in with a user that has the role of Administrator or People Manager.

  2. Click Users

    How do I add an app ID to business manager?
    in the sidebar, then search for a user in the search field. See How to search.

  3. Select the user from the list.

  4. Click the Edit button

    How do I add an app ID to business manager?
    , then edit the Managed Apple ID.

    You can also enter text, such as a period (for example, amy.frost), in the field.

  5. Select a domain from the list, then click Save.

Edit the Managed Apple ID format for multiple users

This task can be successfully completed only for users created manually.

  1. In Apple Business Manager

    How do I add an app ID to business manager?
    , sign in with a user that has the role of Administrator or People Manager.

  2. Click Users

    How do I add an app ID to business manager?
    in the sidebar, then search for users in the search field. See How to search.

  3. Select the users from the list.

  4. Click Edit next to Update Managed Apple IDs, then click the Add button

    How do I add an app ID to business manager?
    to select what the Managed Apple ID will start with.

    You can also enter text, such as a period (for example, amy.frost), in the field.

  5. Select a domain from the list, then click Continue.

  6. Do one of the following:

    • Click Activity to view this activity.

    • Click Done.

Service access with Managed Apple IDs

Because Managed Apple IDs are owned by the organization, certain features are disabled.

Note: Not all of these services are available in all countries or regions.

Services

Supported operating system

Description

Apple Pay

iOS

iPadOS

macOS

The user can’t use Apple Pay.

Specific iCloud features

iOS

iPadOS

macOS

Web

The user can’t access the following services:

  • iCloud Mail

  • iCloud Family Sharing

  • iMessage (allow in iCloud)

  • iCloud Keychain (although keychain items are saved and restored on Shared iPad devices)

App Store

iTunes Store

Apple Books

iOS

iPadOS

macOS

Allows browsing but not purchasing, paid, or free.

Media services

iOS

iPadOS

macOS

Web

The user can’t access the following services:

  • Apple One

  • Apple Arcade

  • Apple Music

  • Apple Radio

  • Apple Fitness+

  • Apple News+

  • Apple TV+

Find My

iOS

iPadOS

macOS

Web

The app appears, but the user can’t use it.

Continuity

macOS

The user can’t access the following services:

  • Sidecar

  • Markup

  • Sketch

  • Camera

Home

iOS

iPadOS

macOS

The user can’t add HomeKit devices to the Home app.

News Publisher

macOS

Web

The user can’t use News Publisher to manage channels in Apple News.

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